Hey there, fellow creative entrepreneurs and business enthusiasts!  Join me and my geeky brain today on the podcast as we make the connection between the hit TV show “The Bear” and the book by Will Guidara “Unreasonable Hospitality”. I am a super nerd when it comes to dissecting books as they pertain to marketing (especially for photographers) but the show is also right in line with this topic!

I’m dying to know if you also love these resources, but more importantly, if you GET what I’m talking about on the show! Are you my people?  Do you also love melding business with pop culture? 

In this episode, I walk you guys through how we, as creative entrepreneurs, can use the principles from the book in our businesses by providing service that is above and beyond what people expect – and how that can help create raving fans for your biz.  We also talk about:

The Trap of Underestimating Your Worth Ever found yourself thinking, “I wouldn’t charge that much for photos because I can do it”? It’s a common trap many of us fall into, especially when we’ve been in the game for a while. Just because something feels easy to us doesn’t mean it lacks value. Remember, your expertise is unique, and it’s okay to charge for it!

The Ripple Effect of Genuine Care Imagine the joy of making someone feel truly seen and heard. Those little thoughtful touches you add to your business? They don’t just make a difference for your clients; they create a ripple effect. When you pour genuine care into your services, your clients will naturally want to spread that love and positivity further. It’s the beauty of human connection! This is what unreasonable hospitality truly means.

Setting Yourself Apart with Intentionality In a world where there’s always someone smarter, better, or more talented, how do you stand out? The answer lies in the relationships you build. Prioritize genuine connections with your clients, and you’ll find that this authenticity is something no one can duplicate. After all, they’re not you!

The Magic of Positivity Approach your business with a sprinkle of optimism and a dash of positivity, and watch the magic unfold. When you infuse your work with a positive mindset, not only do you lift your spirits, but you also elevate the energy of those around you. It’s all about the vibe!

Little Touches Go a Long Way From providing professional hair and makeup for high school seniors to having a toolkit ready for any on-location mishaps, it’s the little things that count. These unexpected touches show your clients that you’ve got their back, making them feel truly special.

The essence of “Unreasonable Hospitality” is all about how you make people feel. When you go the extra mile, not only do you create memorable experiences, but you also build lasting relationships. So, why not sprinkle a bit of that unreasonable hospitality magic into your business today? 🌈

Don’t forget to enter to win an audible copy of “Unreasonable Hospitality” by leaving a review before August 31st, 2023, then sending a screenshot of it to me over on Instagram!