If you’re a photographer struggling to get found online, it’s time to focus on the most effective SEO strategies for photographers. In a recent coaching call with my students, we explored the key techniques that can make a real difference in how potential clients discover your work.

SEO isn’t just about keywords; it’s about crafting content that resonates with your audience while satisfying the ever-changing demands of search engines. As photographers, we often get caught up in the creative side of things, but without a solid SEO foundation, even the most stunning portfolio can go unnoticed.

One of the most critical SEO strategies for photographers is optimizing your website and blog content. Search engines love fresh, relevant content, and a well-maintained blog can be your secret weapon. During the coaching call, I emphasized the importance of identifying the right keyphrases and using them strategically throughout your posts. Whether you’re writing about a recent session or offering tips to clients, integrating SEO strategies for photographers into your content is essential for boosting visibility. This not only helps attract more traffic but also ensures that the right people—your ideal clients—are finding you.

Social media is another area where SEO strategies for photographers can be a game-changer. Platforms like Instagram and Pinterest are increasingly search-driven, meaning that your captions, hashtags, and even alt text need to be optimized. In the coaching call, we discussed how repurposing blog content into social media posts can save time while maximizing reach. By aligning your SEO efforts across both your website and social media, you create a cohesive and powerful online presence that draws in more clients organically.

However, implementing these SEO strategies for photographers can be daunting, especially if you’re already juggling the many demands of running a photography business. Many photographers struggle with consistent marketing, often feeling overwhelmed by the technical aspects of SEO. This is where my membership Elevate comes in. I work closely with photographers to simplify the process, offering step-by-step guidance and personalized strategies that fit your unique business goals. My students see real results—more inquiries, higher search rankings, and ultimately, more bookings.

I also do this kind of coaching 1:1, but Elevate is more financially accessible; however, if you do not want to work in a group and prefer 1:1, I do have a limited number of spots for one-off coaching calls in September and October.  I normally only offer coaching packages that start at a 3-month commitment, so this is a great option for you if you need help with one or two main things with your photography business.

Plus, I’m offering these at $150 off my normal pricing!

Things we can cover during one of these 90 minute sessions include:  pricing your work, creating packages, understanding the pyschology of sales, how to run IPS sessions effectively, marketing, SEO, senior rep programs and of course all things mindset.  If you need help with “getting out of your own way” or taking action on something you know that will propel your business OR if you need clarity, this is a the perfect opportunity to work with me 1:1 without having to commit to a coaching package.

You can book one of these sessions directly HERE but don’t wait, but space is limited!

Don’t let your marketing efforts fall by the wayside; invest in yourself and your business! Together, we can turn your online presence into a client-attracting machine.

Ready to get started? Grab a spot HERE.